One of the great ideas I received after writing about my search to find Maggie— the nurse who cared for me when I was in the hospital after burning my leg — was to contact the local newspaper and have them link to the blog posts. Honestly, I hadn’t thought of that. instead I was working on the copy for a call-out in the personal ads. But the more I thought about it, the smarter it seemed. Armed with a cup of coffee for both caffeine and courage, I called a long-time columnist at the Green Bay Press-Gazette and spilled out the story of my search.
“Now, that’s kind of interesting,” reporter Dian Page said. “Tell me about your ties to Green Bay.” My ties of course are many, including having a brother and a sister who still work and live in the area. “Well, send me an email summarizing what we talked about and I’ll see what I can do.” Quickly, I pounded out the story summary on my keyboard, hit the send button and that was that.
Only if you have ever pitched the press, you can never be sure what happens next other than the fact that you usually wait. Your story, your idea, your pitch if you will is no longer so much yours as someone else’s. The media had just become the filter between me and my target audience — anyone who might have information about Maggie-the-Nurse or my story for that matter.
Days passed and I sort of forgot I had even done this.
When the phone rang yesterday with an unknown 414 exchange, I let it go to voice mail. Probably another one of those “you’ve won a vacation!” scams or something. But when I listened to the voice mail, it was Dian from the Green Bay Press-Gazette, calling to fact-check a few things about the story. “It’ll run on Tuesday,” she said. “Good luck. I hope it helps and you find some information.”
It’ll run on Tuesday, January 31st. I don’t know what exactly is going to ‘run’ — what piece or part of the story — but I do know there’s power in the press and that everyone and their brother reads the local paper. Now this, is going to get interesting.
- Calling Crivitz (annegallagher8.wordpress.com)
- Getting big links from big media sites, the fundamentals (distilled.co.uk)